Advance Your Career with a 6-Month Advance Diploma in Digital Marketing – Learn, Get Certified, and Get Hired!

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Industrial Training By Runax institute
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          Excellent Infrastructure

           

           100% Practical Training

         

          Live Projects Exposure

         

          100% Placement

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    ABOUT US

    About Runax Institute - #1 Digital Marketing Institute In Kolkata

    Runax Institute is a leading educational hub in Newtown, Kolkata, dedicated to bridging the gap between talent and technology. With a focus on real-world skills and future-ready training, we empower learners to thrive in the fast-paced digital economy.

    Our Advance Diploma in Digital Marketing is crafted by industry experts to provide hands-on experience, global certifications, and a solid foundation in all core areas of digital marketing. From SEO to social media strategy, from Google Ads to email automation — our curriculum ensures you're not just job-ready but career-confident.

    At Runax, we believe in learning by doing. That’s why our classes are interactive, project-based, and supported by personalized mentorship. Whether you're a student, entrepreneur, or career switcher, we're here to equip you with the tools, techniques, and credentials to succeed in the digital space.

    ✨ Highlights of Our Campus Experience:

    • 🌐 Smart Classrooms with AV-equipped learning

    • 💼 Industry-Driven Environment ideal for job-oriented training

    • 🚀 Live Project Labs for hands-on practice

    • 🤝 Career Counseling Zones for one-on-one mentorship

    • ☕ Breakout Lounges for networking and collaboration

    • 📶 High-speed Wi-Fi & modern tools for real-time campaign execution

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    Why Choose Runax Institute?

    • At Runax Institute, we don’t just teach digital marketing — we shape digital careers. Here's why hundreds of students trust us to begin their journey in the digital world:

      ✅ Industry-Recognized Certifications
      Earn valuable certificates from Google, HubSpot, GMB, and a diploma from Runax Institute — boosting your credibility in the job market.

      ✅ Hands-On Training with Real Projects
      No boring theory! Learn with live campaigns, ad accounts, SEO tools, and real client case studies.

      ✅ Expert Trainers from the Industry
      Our mentors are certified digital marketing professionals with real-time industry experience — not just trainers, but practitioners.

      ✅ Personalized Attention in Small Batches
      Enjoy focused guidance, one-on-one doubt clearing, and career mentoring in limited-size batches.

      ✅ Internship & Placement Support
      We guide you from training to hiring — with resume building, mock interviews, internships, and placement assistance.

      ✅ Flexible Timings & EMI Options
      Learn at your pace with weekend classes and installment-based fee options to make your journey affordable and stress-free.

    SPECIALIZATION

    Our Courses In Digital Marketing

    Advance Diploma

    Digital Marketing Course :

    Master Digital Marketing in Just 6 Months
    Get career-ready with our Advance Diploma in Digital Marketing, a comprehensive program designed for students, entrepreneurs, and professionals looking to thrive in the digital space.

    🔍 Course Details:

    • 📅 Duration: 6 Months

    • 📆 Class Schedule: 2 Classes/Week

    • ⏰ Class Timing: 3 Hours per Session

    🎓 Certifications You’ll Receive:

    • ✅ Diploma Certificate from Runax Institute

    • ✅ Google Ads Certification

    • ✅ HubSpot Inbound Marketing Certificate

    • ✅ Google My Business (GMB)  Certificate

    📈 What You Will Learn:

    • SEO & Content Marketing

    • Social Media Strategy & Advertising

    • Google Ads & Paid Campaigns

    • Email Marketing & Automation

    • WordPress Website Creation

    • Google Analytics & Reporting

    • Affiliate & Influencer Marketing

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    Our Course Module

    Module 1: Introduction to Digital Marketing
    • What is Digital Marketing?
    • Traditional vs. Digital Marketing
    • Key Concepts: Inbound vs. Outbound, B2B vs. B2C
    • Career Scope and Trends
    Module 2: Website Planning & Creation
    • Basics of Domain & Hosting
    • CMS Overview (WordPress Focus)
    • Designing and Structuring a Website
    • UI/UX Basics
    Module 3: Search Engine Optimization (SEO)
    • On-page & Off-page SEO
    • Keyword Research Tools
    • Link Building Strategies
    • Technical SEO (Sitemap, Robots.txt)
    • Google Search Console & Bing Webmaster
    Module 4: Search Engine Marketing (Google Ads/PPC)
    • Google Ads Setup
    • Keyword Planning
    • Ad Copywriting
    • Bidding Strategies
    • Performance Metrics
    Module 5: Social Media Marketing (SMM)
    • Facebook, Instagram, LinkedIn, Twitter, YouTube
    • Organic vs. Paid Marketing
    • Creating Effective Ad Campaigns
    • Influencer Marketing Basics
    • Social Media Calendar & Tools
    Module 6: Content Marketing
    • Content Creation Strategy
    • Blogging & Article Writing
    • Copywriting Techniques
    • Visual Content: Canva, Video Tools
    • Content Distribution Channels
    Module 7: Email Marketing & Automation
    • Email Campaign Strategy
    • Tools: Mailchimp, Sendinblue, etc.
    • List Building & Segmentation
    • A/B Testing
    • Automation Flows
    Module 8: Affiliate Marketing
    • How Affiliate Marketing Works
    • Choosing the Right Network
    • Setting up Campaigns
    • Monetization Techniques
    Module 9: E-commerce & Dropshipping Marketing
    • Shopify/WooCommerce Basics
    • Product Listing Optimization
    • Shopping Ads
    • Funnels for E-commerce
    Module 10: Web Analytics & Conversion Tracking
    • Google Analytics 4 (GA4)
    • User Behavior Analysis
    • Conversion Funnel Setup
    • UTM Parameters
    • Reporting & Dashboards
    Module 11: Online Reputation Management (ORM)
    • Brand Monitoring
    • Crisis Management
    • Tools: Google Alerts, Mention, etc.
    • Responding to Reviews
    Module 12: Digital Marketing Strategy & Planning
    • Creating a Marketing Funnel
    • Budget Allocation
    • Campaign Planning
    • Freelancing & Career Guidance
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    Inside the Classroom: A Sneak Peek into Learning Excellence

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    Industrial Training By Runax institute

    Our Placement Partners

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    Swissotel : Our Placement Partner In Hotel Management College
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    Suraksha : Our Placement Partner In Hospital Management College
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    Our Campus

    Learn at the Heart of Newtown’s Education Hub

    Welcome to the Runax Institute Campus, where learning meets inspiration. Located in the thriving educational and tech corridor of Newtown, Kolkata, our campus is designed to offer a professional, modern, and collaborative environment for skill-focused learners.

    Whether you’re attending a digital marketing workshop or diving deep into a live project, our infrastructure ensures you get the perfect blend of classroom learning and real-world exposure.

    🎓 Flagship Program: Advance Diploma in Digital Marketing

    Our most in-demand program, the Advance Diploma in Digital Marketing, is conducted on-campus with expert faculty and live training modules. Students benefit from:

    • Face-to-face mentoring

    • Access to premium digital marketing tools

    • Internship assistance and career grooming

    • Real client campaign experiences

    Our Campus

    Learn at the Heart of Newtown’s Education Hub

    Welcome to the Runax Institute Campus, where learning meets inspiration. Located in the thriving educational and tech corridor of Newtown, Kolkata, our campus is designed to offer a professional, modern, and collaborative environment for skill-focused learners.

    Whether you're attending a digital marketing workshop or diving deep into a live project, our infrastructure ensures you get the perfect blend of classroom learning and real-world exposure.

     

    🎓 Flagship Program: Advance Diploma in Digital Marketing

    Our most in-demand program, the Advance Diploma in Digital Marketing, is conducted on-campus with expert faculty and live training modules. Students benefit from:

    • Face-to-face mentoring

    • Access to premium digital marketing tools

    • Internship assistance and career grooming

    • Real client campaign experiences

    Best Infrastructure Award Winner College

    Runax IHM : Best Infrastructure Award Winner Hotel and Hospitality Management College
    Best Infrastructure Award Winner Hotel and Hospitality Management College

    CONTACT US

    Get in touch

      admission@runaxinstitute.com


      Runax Excellence Campus:
      BALIGORI, NEWTOWN,
      KOLKATA 700156